To this day, you still see courts mistakenly believe that meta tags occupy a pivotal role in search rankings. We wanted to debunk that misconception, at least as it regards to Google. Google uses over two hundred signals in our web search rankings, but the keywords meta tag is not currently one of them, and I don’t believe it will be.

In addition to the official blog post, we made a video as well:

I hope this clarifies that the keywords meta tag is not something that you need to worry about, or at least not in Google.

While writing for websites and interactive marketing presentations, our content developers take pains to ensure that the words/website content are instrumental to reflecting the brand identity of our clients, as they are the only vehicles to communicate with the visitors. At the same time, our copy team has the expertise of weaving keyword-enriched content into each website, so that they can ensure the placement of the websites in premiere search engines. To add precision, personality and professionalism to our websites, we thus depend a lot on the word wizardry of our copy team.