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Web ROI

Web Development & Marketing Costs

(please enter a numerical value in each field)

Site Traffic: How many people visit your site each month, or how many do you expect to visit?

Investment: What is your monthly dollar investment for web development, hosting, search engine marketing, and/or other advertising? $

Responses: What percentage of visitors do you expect to request more information, a quote, or to place an order? %

Conversions: What percentage of the responses above do you realistically expect will buy? %

Average Sale: How much do you expect each buyer to spend? $

Gross Profit Margin: What is the average margin of your sales in percent? %

(Results below)

ROI Results

Responses per Month: Cost per response: $

Buyers per Month: Cost per buyer: $

Net Revenue: $ Cost per visitor: $

Web Program Net Return on Investment: %

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Web Development & Marketing Costs (please enter a numerical value in each field)

Site Traffic: How many people visit your site each month, or how many do you expect to visit?

Investment: What is your monthly dollar investment for web development, hosting, search engine marketing, and/or other advertising?	$

Responses: What percentage of visitors do you expect to request more information, a quote, or to place an order?		%

Conversions: What percentage of the responses above do you realistically expect will buy?		%

Average Sale: How much do you expect each buyer to spend?	$

Gross Profit Margin: What is the average margin of your sales in percent?		%
(Results below)

ROI Results
Responses per Month:		Cost per response:	$
Buyers per Month:		Cost per buyer:	$
Net Revenue:	$	Cost per visitor:	$
Web Program Net Return on Investment:			%